When Oculus VR first unveiled its semi-eponymous Rift device, it took the enthusiastic support of people like John Carmack and Gabe Newell for anybody to really take notice. 3D displays have tended to evoke little more than memories of E3′s now defunct Kentia Hall, the dumping ground for failed technologies and half-baked concepts. Still, the past year’s steady rise in support for Oculus has greased the wheels for competitors looking to enter the market or court investment capital from hedge funds and Kickstarter technophiles. Oculus is now all but synonymous with 3D wearable displays, though, so anyone looking to capitalize on that company’s success had better have a way of powerfully differentiating themselves.
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